December 10, 2019 – With five stores in Santa Cruz, Capitola, Aptos and Half Moon Bay, New Leaf Community Markets and its parent company, New Seasons Market, are merging with Good Food Holdings, part of South Korea’s Emart retail group. Good Food Holdings also owns Bristol Farms and Lazy Acres markets in Southern California and Metropolitan Markets in the Pacific Northwest.
The merger—set to close in January—gives the Seoul-based retail and restaurant giant a network of 49 high-end natural food stores from San Diego to Seattle. New Leaf and New Seasons will continue to operate independently as certified B Corporations, according to the news release issued by New Seasons.
“This partnership with Good Food Holdings ensures our longevity as a community cornerstone—one that continues to nourish our neighbors and staff, inspire environmental stewardship and champion the local food economy,” said Forrest Hoffmaster, chef executive officer of New Seasons Market and New Leaf Community Markets.
Forrest Hoffmaster and the current local leadership team will continue to lead the organization, the news release said.